London Stock Exchange today welcomed Crossrider plc (the “Company”) to open its UK Markets, celebrating the admission of its shares to trading on AIM. The Company’s oversubscribed IPO successfully raised £45.9 million and, upon admission, the Company will have a market capitalisation of £152.9 million.
Crossrider’s web and mobile platforms power ad networks, agencies and direct publishers and enable the delivery of relevant digital advertising through the analysis of big data; making online marketing significantly more efficient and cost effective. In August 2014, Crossrider delivered relevant adverts to 150 million users, delivering more than 1.6 billion adverts per day from 25,000 live campaigns. Its web apps platform is used by 30,000 developers, generating 1.8 million average daily installations with 930 million installations to date. Its mobile platform empowers 100-plus mobile advertising networks, serving over 800 publishers and 2,400 advertisers.
Shore Capital acted as NOMAD and Broker to the Company in the IPO.
Koby Menachemi, Chief Executive Officer of Crossrider, said:
“Crossrider is at the cutting edge of a revolution in online advertising. Our aim is for Crossrider’s platform to become the de facto standard to enable advertisers and publishers to accurately match products and services with the most relevant consumer. We are in a rapidly growing marketplace, driven by growth in mobile, of which we aim to be at the forefront.”
“We are delighted to have successfully completed our AIM admission, which will improve Crossrider’s profile amongst prospective clients and enable us to grow both organically and through acquisitions.”
See full article online here on the London Stock Exchange website